2013 S/S INSPIRATION: RACHEL ZOE

I'd like to start off by saying I am so EXCITED for the new season of The Rachel Zoe Project on Bravo!

 After watching the preview I decided to check out her 2013 S/S Collection and it really got me excited for spring! The collection is very 60's inspired. I would say the collection is very Ralph Lauren but instead of a preppy style it has a boho flair to it. Style.com reviewed the line and said it looked "over merchandised and it was easy to overlook the clothes". I totally understand their concern but I think her brand is meant to showcase her love for accessories and ability to style. You can tell by the line that she aspires to appeal to a mass market and in a way, helping her fans achieve her "style".

When it comes to being a budget fashionista, I believe in finding inspiration from designers and finding a budget friendly alternative. So I've taken some of my favorite looks and translated them into trends and key pieces for my spring wardrobe wish list.

Key pieces and trends inspired by RZ:
1) rompers/pantsuits.
    thin oversized open cardigans
2) equestrian hats
    really small clutches
3) flowy, loose and silk like materials
4) headpieces such as turbans, and wraps and jewelry head piece
    flowy and light maxi skirts

Now I will be hunting for these pieces and hopefully I can add them to the East Urban Collection so you can enjoy them with me at a lower price !

Until next time,
 Mel

NEW WORK BAG!

First off, I think its time to formally introduce myself. My name is Melinda and I am a 24 year old entrepreneur. I am the owner of an eBay store called East Urban, that sells apparel and accessories inspired by High Street Fashion from New York and Asia.

This blog is where I will share all my adventures, ideas and inspiration for East Urban with you. Now lets get to the chase:

Coming Soon to East Urban, and now officially my new work bag is this Colorblock Luggage Tote inspired by Celine.
Retail= $45

I love this bag because it is very room and functional. The exterior feels like real leather and durable, the inside has a smooth suede like texture.

STREET STYLE INSPIRATION:

EAST URBAN TRANSLATION: 

  
 FYI:
East Urban believes in conducting business with a high level standard of work ethics which includes integrity. We do not sell fake designer products, however we do sell high quality products that are uniquely our own and some, inspired by high fashion designers at a fraction of the cost.

Moreover, East Urban sells products that I believe in, as every piece is hand picked by me. My promise to you, is that my opinion will always be honest.


Thank you for reading, a post on what's inside my bag will be up soon!

Love,
Mel
FashionxPhilosophy

Fall Trend Guide Part 2: Textures and Patterns

Textures:
velvet
embossed leather
knit
chiffon
jersey
brocade


Chiffon has been on trend for the last few seasons and leather is always in style, but what forms this fall season are the mixing of these textures. Leather with chiffon, brocade on jumpers. etc.

Balmain! Embossed Leather jacket with Velvet leggings

Catherine Malandrino- Jersey Jacket fur and leather

Lanvin-Knit embossed leather

Patterns:
Monochromatic (bold statement but minimal colors)
galaxy
dark romantic florals
vintage band prints
vintage oriental

Proenza Schouler- orintal cherry blossom

Balenciaga- vintage tee print

-Mel